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Holiday Fun in the City: NYC & PHL
Massage LuXe Opens 2nd Location
Fall Guide 2014 - The Art of Wine
Ask The Experts
AskThe Expert - Frank LaRocca
Ask The Expert - John Coscia of AJC Advisors
Ask The Expert - Avra Karak
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Bay Wellness - How Can An Ultrasound Help?
Bay Wellness - Don't Forget
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The Guide 2015 - iPlay America
The Guide 2015 - The Law Firm of Kevin P. McKernan
Best Bet - Family Focus Financial Group
Black Book
Cover Story
Al Golden - The Golden Boy
Making The Grade: Ross Kasun
Scott Rasmussen
Day Tripper - Delaware Water Gap
Daytripper: Museum of Modern Art
Day Tripper - Momouth Park
Monmouth EatBeat - Beach Tavern Restaurant
Dining Out For The Holidays
Eat Beat - Zio Toto Ristorante
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Etc - Aspirin...please.
Etc - Turkey Day
Fall Guide
Fall Guide 2014 - The Art of Wine
National September 11 Memorial & Museum
Fall Guide - Pumpkins, Hayrides, & Orchards
Featured Artist
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Featured Artist - Franco Minervini
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Gift Guide
The Guide 2014 - Seasonal World
The Guide 2015 - Sam Vera Restaurant
Best Bet - George Wall Ford Lincoln
Health Talk
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Holiday Buzz 2015
Holiday Buzz: Out & About in NYC & PHL
Eat Beat - Holiday Buzz: Dining Out for the Holidays
Bright Lights & Holiday Magic
East Meets West
The Berman Home
All in the Family
Letter to Colts Neck: Falling Into Good Times
Spring has Sprung!
Warm Winter Wishes
Living in Colts Neck
La Bella Vita!
Muriel Rogers - Local Artist
Gratitude in Guatemala
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The Home - Monmouth St Tile
Red Bank Cabinet Company
Red Bank Gastroenterology - Advertorial
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Company Profile - LearningRx
Our Pick - Jay’s Shoe Box
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People On The Move
People On The Move - Lou Morreale
People On The Move - Mary Spadea
Eric Ginsberg - Bringing People Together Through Music
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Summer Guide 2014 - Our Jersey Shore
Weigh In - My Favorite Jersey Beach
Summer Guide 2015 - Seven Presidents Oceanfront Park
The Bay
The Bay - Can The Weight Be Over?
The Bay - Welcome to the Premiere
The Bay - One Stop Women’s Health
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The Guide 2015 - Bedford Tax Services
Company Profile - Cabitron Fine Kitchen & Bath Cabinetry
The Guide 2015 - Liberty Homes of Staten Island, Inc.
The Home Guide
The Home Guide - A and J Remodeling Services
The Home Guide - Ace Aluminum
The 2015 Home Guide - ForeverLawn at the Shore
Weigh In
Weigh In -What’s your favorite night-spot in Monmouth County?
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Weigh In - What is Your Best April Fool’s Day Prank?

Ask The Expert - Dearborn Market

Ask The Expert - Dearborn Market

Dearborn Market
2170 Route 35 South
Holmdel, NJ 07733
(732) 264-0256

Dearborn Market is a family-owned, full-service grocery store and garden center located on Route 35, Holmdel. What began as a roadside farm stand in 1925 is today an 11,000-square-foot garden center, with a 5,000  sq. ft. delicatessen, a gourmet kitchen and bakery. Still a family business, you can now spot fourth-generation family members working there, such as Frank Luccarelli, president at Dearborn, a lifelong Holmdel resident.

Prime gardening season starts in May. Can you give us a brief highlight of the different types of plants and considerations before you start?

Annuals bloom over a longer period of time than perennials, which bloom for less time, but come back year after year without replanting. You can plant summer blooming annuals now, such as petunias, impatiens, geraniums, and begonias. When planting annuals in pots, we recommend using a soil-less mix like Premier, similar to what we use in our own growing greenhouses. We also like to use Dynamite Complete, an organic mix, slow-release fertilizer that feeds your plants up to 3 months. If you shop for perennials throughout the growing season and buy perennials that are prime, you will have blooms spring, summer and fall. In our area, May  15th marks our first frost-free date. You can then safely plant tomatoes, peppers, cucumbers, zucchini, eggplant, melons and squash, etc. We recommend adding organic compost to your soil to give your plants  nutrition. I like to use Mag-i-cal made by Jonathan Green, a calcium supplement for soil that the plants use in forming their skeletal structure. For trees and shrubs, plant with compost and starter fertilizer, which has  mycorrhizal and microbes in it. Mycorrhizal is bacteria that helps elongate the roots and better establish your plants. Don’t plant trees and shrubs too deeply. Most plants die from being planted too deeply. The root  collar should be above the soil level. All plants should be topped with a layer of mulch no deeper than 3” (we recommend 2-2.5”)

What is "Vertical Gardening?" Are there any other cool trends?

Vertical gardening involves planting vertically up a wall or building versus horizontally in the ground. We see a lot of this in urban areas with less room to grow, but now see the trend catching on here. There are many  ways to achieve a vertical garden, big or small. We have kits that include small containers designed to plant and hang from a wall. Other items can be repurposed to create a vertical garden, such as a pallet or a shoe rack –  you are only limited by your imagination. Cacti and succulents are easily used in vertical gardening. They can also be planted in terrariums, which act as their own greenhouse or eco system so they are very sustainable  and easy to care for.

With climate, soil, and of course the local wildlife playing a role in successful gardening/garden maintenance, can you offer advice about managing the Monmouth County environment?

Monmouth County is an area where forest meets the Pine Barrens and marshes, so we have very sandy soils. We recommend the addition of organic matter like compost to improve the soil, add organic material, and  give your soil microbes to eat. People ask how I deal with the deer population. We sell deer-resistant plant varieties, but you really have to get creative. In my orchard behind the store, I hang small bars of soap – you  could even use the ones you get at hotels – and hang them from the trees. The smell will deter deer, but only until they get used to it and realize it’s not harmful. We use something called Sweeney’s All Season  Repellant that has very good results.

A lot of what we see in the media these days talks about the garden as part of your home, to become an addition to your living space so to speak--so what are some examples that our readers can take  away?

Beyond integrating flower beds, we suggest introducing a vegetable garden into your landscape design so they evolve into edible gardens. Not just for cooking, we pot herbs that can be used as beautiful patio decoration.  Small water features create a soothing atmosphere. I am amazed at the designs and use of outdoor space. Jamie Durie, a horticulturalist/ landscape designer on HGTV, will be coming to Dearborn on June 9th to discuss his  designs and new book, “The Outdoor Space.” It’s pretty amazing what he can do with the outdoors!


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