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Brad Greenberg - Caretaker For A Town
01/09/2008 - By Richard Fireman

Brad Greenberg - Caretaker For A Town

Brad Greenberg - Caretaker For A Town

Whether it’s being first on the scene at a traffic accident or responding to a call to check on grandpa’s chest pains, the residents of Marlboro can be proud — and should be grateful! — that Brad Greenberg and the people who work for him are available 24/7.
Captain of the Marlboro First-Aid Squad for half-a-dozen years, Brad is truly dedicated to his job…and bear in mind that it’s a volunteer job that consumes an average of 30 hours a week; that’s in addition to his “normal” job as a regional sales manager in the health-care field. An EMT (emergency medical technician) and an EMT instructor, which includes a minimum of two nights each week plus Saturdays, Brad started out at the age of 16 as a cadet in the squad during his sophomore year at Marlboro High School. Both he and his wife grew up in Marlboro and appreciate many of its qualities, including the excellent educational opportunities they look forward to giving their children one day.
Unlike many — indeed, most — other towns, Brad runs his squad “like a business,” requiring a stipulated commitment from the other volunteers. “It doesn’t matter,” he says, “if you’ve got front-row seats to the Mets that day; if you’ve agreed ahead of time to be available, that’s it. After all, others are depending on you, maybe for their lives.” He figures it’s necessary, and in such an all-or-nothing situation, it certainly makes sense. His no-nonsense attitude has paid off in saving numerous lives over the years, as well as helping people in countless other ways, from assistance with “little things” like slips on the ice to life-threatening situations. He’s seen them all. When asked if there were any that stood out in his memory, he replied that the first time he saved someone’s life had been a powerful, life-altering experience.
The first-aid squad boasts approximately 58 “senior” (i.e., 18 years or over) members, all but a couple of whom are EMTs (over 20 of these are women); all are fully trained and ride all year long. In addition, the Cadet Corps consists of about 30 cadets (high school students, 16-18 years of age), who are currently EMTs and 10-12 college student EMTs (former cadets) who return to ride with the regular crew whenever they’re back in town. Regulars ride at least 8 hours per week and one weekend every 3 months in addition to their 120 hours of initial training; many do more.
Brad has the use of three ambulances at his disposal as well as two “first responders” (vans equipped with “all the necessities” such as oxygen and AEDs [automated external defibrillators]). He coordinates his efforts with those of the police and fire departments, local hospitals, and the first-aid squads of other towns in the area; in fact, due to the outstanding reliability of the core membership, Brad often finds himself “loaning out” the services of his members — sometimes as much as a third of Marlboro’s contingent — to other neighborhoods, where the requirements and standards are less stringent, therefore generating a greater need for help.
And help is what it’s all about. Brad’s commitment is generated by a natural drive to help others and to give back to the community he loves; his willpower and organizational skills have enabled him to share his abilities in a way that benefits us all. He is not satisfied with the status quo: he places an emphasis on education (24 hours of core education credits and 24 more elective credits every 3 years; Brad himself has accumulated 170 credits in just the past 11/2 years!), retention, and recruitment, including an outreach program with Marlboro High School, where he communicates the importance of having a sense of awareness and responsibility to the younger population. As Brad says, “We can never have too many people on the squad.”
One fact that many people are unaware of is that Marlboro is one of the few towns where the beneficiaries of the first-aid squad’s efforts never get a bill for the services they’ve received; in many other locales one call can generate hundreds of dollars’ worth of revenue. Brad figures that, like the danger the members themselves are exposed to, it just goes with the territory; he’s just glad to be able to do his part. The residents of Marlboro owe a great debt of thanks to a man who does it so very well. –by Rich Fireman

Are you or someone you know in Marlboro a “Person on the Move”? If you’ve got a story to tell this could be you! Email a brief description to us at info@livinginmedia.com and let us know who you are.

Favorite restaurant: my wife's cooking(!) and Mahzu Sushi Bar
Favorite musician: Bon Jovi
Favorite movies: Goodfellas and Meet the Parents
Pet peeve: people who don’t put their all into what they are doing or working on
Three people you would like to have dinner with: Robert de Niro, Chris Rock, and Michael Jordan


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