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Company Profile - EuropeanWax Center

Company Profile - EuropeanWax Center

European Wax Center
106 Highway 9 (Marlboro Plaza)
Marlboro, NJ 07726
(732) 972-1800

European Wax Center
Rt. 35 & Harmony Rd. (Middletown Plaza)
Middletown, NJ 07748
(732) 671-1119

Company Overview:

EuropeanWax Center is the preeminent provider of facial and body waxing services nationwide. The company has revolutionized waxing by rendering the process both  pain-free and pocketbook-friendly. European Wax Center uses an exclusive, patented wax along with an innovative process so that the wax adheres only to hair, not skin,  to create a premium, painless waxing experience not found anywhere else.

What do you feel sets you apart from your competition?

The secret is in the wax. European Wax Center is the only business dedicated solely to waxing, so no one knows waxing as well as we do. In addition to hiring only  licensed estheticians, we require an additional 40 hours of training in how to use our wax and exceed customer service expectations. EuropeanWax Center invites all first  time guests to discover the Ultimate Wax Experience absolutely free. The ongoing free wax offer for women is a single service: bikini line, eye brow or under arm wax. For  men, the ongoing free wax offer is also a single service: eye brow, ear or nose wax.

Why would a current customer tell a friend or family member that they should use your services?

European Wax Center actually has a world class guest referral program, where our guests can earn points for telling other people about our services. Points can be  redeemed for services and our unique line of skin care products. Thanks to the unique wax, our four step process, our beautiful spa-like facility, and unique money saving  programs, EuropeanWax Center enjoys the highest guest retention rate in the salon industry.

What makes your company stand out among others like yours?

There is not another company like EuropeanWax Center.We simply have no competition when it comes to delivering a high end body and facial waxing service, at price  points which are equal to or below nail salons and full service spas. Today, there are over 148 European Wax Centers in 26 states, and New Jersey alone can expect 30  more locations over the next two years, including several more in Monmouth County.

Are there new programs your company is offering to help with customers hurt by the economy?

European Wax Center offers an unlimited wax pass and a pre-paid wax pass. If you wax regularly, and we do recommend waxing every three to four weeks for best  results, you can save money from our already reasonable prices.


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